Information Technology Annual Report 

BUSINESS WEEK/ JUNE 23, 1997 

CARNEGIE MELLON: 

AIMING FOR IMMORTALITY 

Its technology will preserve an entire life on one tiny hard drive

Carnegie Mellon University has had the reputation of being something of a Young Turk among major research labs. That has even become a point of pride. "We've always been a little rebellious," says D. Raj Reddy, dean of CMU'S School of Computer Science.


THE BEST LABS 

"It comes from [Herbert A.] Simon and [Allen] Newell," computer­science professors who pioneered artificial intelligence. "They stuck their necks out in the 1950s to insist that the real importance of computers would not be conventional number crunching"-but augmenting human creativity and intelligence.



MAVERICKS: Reddy says the lab prides itself on being "a little rebellious" 


Now, CMU'S computerniks are talking about throwing in immortality as a bonus. Not biological immortality­the virtual variety. It will take the form of a huge multimedia database with minute­by­minute details of your entire life, all stored on a hard drive the size of a quarter. "Your great­great­grandchildren will be able to ask your database about your life and times," Reddy says. Or students will be able to quiz a synthetic Einstein that understands what the original Albert wrote. CMU'S new Entertainment Technology Center recently unveiled a virtual­Einstein prototype that can, within fairly severe limits, answer spoken questions about Einstein's
theory of relativity. It was built to preview coming attractions in interactive entertainment. 

Advances in art, science, and philosophy depend on preserving mankind's knowledge so others can ponder it. To date, it has been the thoughts mainly of the famous and wealthy that have been preserved. Tomorrow, anything any human creates or experiences could be captured automatically, organized, and made available to anyone else.

At the rate hard­drive prices are plummeting, "storing all your visual experiences during your 5,840 waking hours per year, including all your creative expressions, will soon cost less than $1,000," predicts Dan R. Olsen Jr., director of CMU'S new Human Computer Interaction Institute. And 15 years from now, storage will cost pennies a year, he says: $100 per terabyte, or 

$50 for enough space to hold 100 years of someone's life. IBM already has a prototype hard drive no bigger than a coin that stores 100 megabytes and is expected to hit 100 gigabytes.

This will precipitate a deluge of information. To cope with it, CMU'S Automated Learning & Discovery Center is working on a smart search­and­edit engine that can handle symbols encapsulating vision, voice, and text information. "It should be ready in 5 to 10 years," says center director Tom Mitchell.

SILICON DREAM. CMU'S Turks also sense that E­mail's popularity signals the beginning of a fundamental shift away from reliance on face­to­face contacts. So a new Language Technology Institute has set its sights on intelligent multimedia systems for putting texture back into disembodied human­to­human communications. processor that edits intonations as well as words.

On the hardware side, Reddy is pushing for fresh approaches to making silicon more like us. People recognize images and speech in a snap, but that is a major chore for computers. Bridging this gap, so computers can augment human intelligence, is the task of the new Center for the Neural Basis of Cognition. 

"Every man, woman, and child will soon be using information technology [IT] as an integral part of their daily lives," Reddy says. "So we're spending the intellectual capital to understand how to make IT like driving a car. Most people drive, yet they don't care much about how the engine works. Whereas 90 years ago, you had to be your own mechanic." 

By Otis Port in Pittsburgh