Final Presentations were on Wednesday, 5/4.
Archive for the ‘Spring ’11’ Category
soft o·pen·ing noun /sɔft, sɒft ˈoʊpənɪŋ/ not hard or stiff act or instance of making or becoming open.
But in the ETC culture, soft opening is a gathering of enthusiastic students and amazing play-testers joining each other in celebration of Free Food™. We eat, play, talk and share ideas about games, our games, their games, and everything else that is not games. That is exactly what happened just this past week, on Friday, April 22.
As you’re aware, we have four amazing teams hosted here in ETC-SV this semester (and though god has made them all equal, one team is more equal than the rest!) Each team had a booth set up in the main atrium here at Electronic Arts, and that’s where they lured the foot traffic to test whatever they had made and give the team otherworldly feedback. For some this meant handing phones and tablets, while others would ask people to sit at PCs or stand in front of a giant TV with a security camera pointed at their nose. However, this whole day wasn’t completely void of interesting encounters.
Paulwei’s gang (or team Puppetineering; now which do you prefer?!) made contact with a group of tiny, cute and cuddly kids, which seemed to enjoy dancing along Super Quasi to a Michael Jackson hit. The most awesome team of all time, Blue Dot, also made an interesting attempt at collecting play-testers’ business cards by offering them “a batch of cupcakes;” a technique that led to an unprecedented increase in both quantity and quality of the feedback they received. As for Empyrean 2D and Ethereal, one is making an awesome medieval combat game with cool graphics and breathtaking tech behind the scenes, and the other is Ethereal.
A complete success, as always; though no one knows what the future might bring. There might come a time when soft opening at ETC-SV is still a success, but students write up astonishingly unprofessional blog posts about it. Well, we’re good for now at least :)
The music in the video is courtesy of Northbound, more info here.
On April 28th Shannon Callahan and Ellen Lai visited the SV campus. Shannon is a director of Human Resources & Recruiting and Ellen is a College Talent Manager at Andreessen Horowitz. First, they told us about Andreessen Horowitz and after that we had a Q&A session.
Andreessen Horowitz is a venture capital firm founded by Marc Andreessen and Ben Horowitz. Marc Andreessen is known as co-author of Mosaic, the first widely-used web browser (later renamed Netscape Navigator) and was a co-founder of Netscape Communications Corporation and Opsware. Ben Horowitz was also a co-founder of Opsware. Andreessen Horowitz focuses on investing in start-ups in the technology field, and Shannon and Ellen build their talent network.
During the Q&A session, Shannon talked about the talent network and gave some advice for applying for jobs. Since startup companies can’t find young talent easily, Andreessen Horowitz’s talent pool is really helpful for their portfolio companies, and people who want to work with startups can contact them through this network. She also suggested some tips for interviewing. First, don’t be nervous. Second, don’t give up even if you don’t know the answer – try to solve the given problem with a different approach. Lastly, after an interview, good follow up questions or answers are very helpful.
Thank you for the wonderful visit!
Jason Mendelson of venture capital firm Foundry Group, speaking to the class.
During this semester, Empyrean 2D team is really lucky to work at the place of their client – EA2D. This kind of unique experience is really valuable to the team and also to ETC.
Working so closely with the client, we gained a lot that can’t be gained by other teams. Firstly, weekly meeting with the client is more flexible, whenever we have a new idea and make some progress, we can directly show to our client without waiting for a long time. Also, meeting with our client directly in person makes the communication more smooth and we get a lot of valuable information and suggestion. What’s more, directly sitting besides the EA2D team brings more opportunity of communicate with the smart guys on the team. Whenever we have some tech issue, we can directly go for help, which is really helpful to the team.
In addition, we are also invited to their weekly event: Beer Friday to hang out with the team. This also gives us a chance to show our progress to the whole team and get a lot of valuable feedback.
Doing project at EA2D not only brings us a good relationship with our client, but also improves the whole production process.