Ye Wei is a UI/UX designer, UX researcher, and game designer with a background in industrial design. He specializes in uncovering design insights through data analysis and creating user-friendly experiences through gamification and inclusive design. Passionate about understanding users on a deeper level, he conducts research to identify core needs and pain points. With strong rapid prototyping skills, he quickly tests hypotheses and iterates on impactful solutions. By blending data-driven insights with human-centered design, Ye Wei strives to build innovative and accessible experiences that enhance user interaction and engagement.