Team MSX envisions a revolutionary mixed reality (MR) in-car entertainment system for autonomous vehicles in 2040, transforming family road trips into immersive shared adventures. By integrating MR and advanced AI, our system overlays interactive content onto real-world scenery, bringing history to life, enabling gamified exploration, and fostering collaborative storytelling that strengthens family bonds. Multi-generational engagement ensures kids and parents can explore together—whether through interactive learning, co-op games, or shared experiences that encourage teamwork. MSX redefines mobility, turning every journey into a meaningful and unforgettable family experience.
