Evolve brings together artists, designers, thinkers, makers, writers, and more to help museums foster excitement for natural history topics. Partnering with the Cleveland Museum of Natural History, Evolve is creating a puzzle-based, narrative-driven experience for the 21 through 35-year-old demographic. Building off the concept of an escape room, Evolve seeks to redefine interactive storytelling in a physical location, combining the best of location-based gaming and immersive theater.